WE WATCH YOUR MARKETING. SO NOTHING GOES TO WASTE

Most small businesses aren't bad at marketing. They're flying blind, spending without attribution, executing without strategy, and measuring the wrong things. We fix that. Five services, one firm, one goal: marketing that earns its keep.


HONEST ABOUT SCOPE

We're not a full-service agency that does everything for everyone. Here's where we work best — and where we'll tell you to look elsewhere.

We're built for this Businesses with $500K–$10M in revenue that have marketing activity but can't measure it or don't know if it's working.

Also a strong fit Companies preparing to scale who need strategy before they start spending — or who've scaled and can't figure out why growth stalled.

Less ideal Early pre-revenue startups that need brand-building before they have a customer to talk to. We'll tell you when to come back.

Close-up of a smiling man in business attire against a plain light background.

ERIC MCGRAW

MANAGING DIRECTOR

Before Block Watch, I spent years sitting across the table from founders who had great products and couldn't figure out why they weren't growing. Pricing felt off. The message wasn't landing. The wrong customers were saying yes. I started solving those problems one company at a time — across industries, across borders, across a dozen different market conditions.

That's still what I do. I help business owners cut through the noise, identify what's actually holding their growth back, and build a plan that makes sense for where they are right now.